Posts Tagged ‘LOTD’

Links of the Week: April 23rd Edition

Friday, April 23rd, 2010

Online Retailer’s Customer’s Credit Card Information Available on Google

Identity theft is a huge concern with the increased usage of computers for online banking and buying. It’s been found out that shoppers at the popular online retailer Blippy are at risk of having their credit card information shown live in Google searches.

Facebook Announces New Plan at f8

Facebook has launched a whole plan that integrates the web with the social networking site. Dialogue Media’s Alex Payne explains.

Foursquare Creates Business Page

Foursquare has created a space for businesses to engage their customers with specials. This also allows businesses to track the performance of the venue.

LOTD: 10/16/2009

Friday, October 16th, 2009

Happy Friday everyone!  There are only 15 days until Halloween or more importantly only 68 shopping days until Christmas.  Until then, enjoy these links of the day.

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LOTD: 9/8/09

Tuesday, September 8th, 2009

Here are some “back-to-school” links of note from Twitter & FriendFeed.  Later this week we’ll be publishing a handy guide for things you can do to start the “school year” off right.

  • SEO lessons from Google News – insight from Google themselves on how items for Google News are ranked.  Important from a PR POV when helping clients craft news and announcements.
  • MSNBC acquires EveryBlock – first Newsvine, now EB (a major player in the hyperlocal news/aggregation world).  Some pretty interesting moves.
  • WordPress.com becomes real-time – RSS muscles back on to the scene and now millions of blogs can push their updates into the social web.  Pretty big step in terms of tech with a lot more, I’m sure, to come.

LOTD: 7/15/09

Wednesday, July 15th, 2009

9 Ways

  • Mediaite launched to bruising traffic and much debate.  A fresh new look at the media industry as a whole.
  • David Finch on what social media is not.  Most importantly?  It’s not a short-term fix, a solid business culture commitment is required.
  • Micah Baldwin on the lie of community.  Technology and modern marketing has shifted our perceptions of what a community is in the digital world.  Good lessons on getting back to basics.

LOTD: 5/29/09

Friday, May 29th, 2009

Time to turn all these open tabs in Google Chrome into fun links for you!  As always, we’re sharing these on Twitter and FriendFeed.

  • Vanity metrics vs. Actionable metrics – Eric Ries talks about really making measurement work and solving problems, not just finding numbers that don’t mean a whole lot.  For example, you have 5 billion page views?  Great.  Why?  How?
  • Human Motivation & Your Brand – I’m glad more people are looking at the psychology behind marketing.  It helps us do our jobs better and more effectively.  There are reasons behind why people share things on Facebook.  Match these needs up first with your objectives and then go from there.
  • Be there before the sale.  Why are we still using the word “campaigns” if this world is supposed to be built on long-term, sustained relationships?

In mathematical sociologyinterpersonal ties are defined as information-carrying connections between people. Interpersonal ties, generally, come in three varieties: strongweak, or absent. Weak social ties, it is argued, are responsible for the majority of the embeddedness and structure of social networks in society as well as the transmission of information through these networks. Specifically, more novel information flows to individuals through weak rather than strong ties. Because our close friends tend to move in the same circles that we do, the information they receive overlaps considerably with what we already know. Acquaintances, by contrast, know people that we do not, and thus receive more novel information.