LOTD: 12/1/08

December 1st, 2008
Author: John Ratcliffe-Lee

A hearty dose of links to start off the last month of 2008 with.

What we mean when something goes ‘viral’ is that LOTS OF PEOPLE CHOOSE TO PROPAGATE IT. It requires people to do something. Voluntarily. For their own reasons. It is not simply a new way to broadcast our messages through populations. It suggests we push, when in fact they pull.

P.S:  Check OTD out on Alltop!  We also made some small site enhancements over the break.  Most notably, upgrading comments to use DISQUS.  Leave us some video comments!

Related Posts

Tags:

  • So, you're trying to say that videos aren't viral when you make them in the first place, and it takes a little bit of luck, skill, and effort? Gasp! the fact that most agencies or PR practitioners don't understand that concept is a sad state of affairs, so I'm glad to see someone else actually write it down.
blog comments powered by Disqus