Comments on: Book Review: Now is Gone http://www.openthedialogue.com/2007/11/book-review-now-is-gone/ Digital media tools, solutions and strategies from MWW Group Sat, 24 Dec 2011 13:50:28 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: Amanda Chapel http://www.openthedialogue.com/2007/11/book-review-now-is-gone/comment-page-1/#comment-159 Amanda Chapel Mon, 26 Nov 2007 12:42:38 +0000 http://staging.zubrcom.net/openthedialogue/?p=460#comment-159 Do we really need one more book by a junior with little to no experience exposing generalities and pabulum? Please. Livingston and those like him of course advocate community over content. Why? Because they lack actually talent. Rather than producing something that stands on its own, they’ve got to tag all their buddies to help them, i.e. it is "The Cult of the Amateur." Instead of competing on the merits, they need social steroids and the grease of smarmy PR. “Now is Gone”?... the sooner the better. - Amanda Do we really need one more book by a junior with little to no experience exposing generalities and pabulum? Please.

Livingston and those like him of course advocate community over content. Why? Because they lack actually talent. Rather than producing something that stands on its own, they’ve got to tag all their buddies to help them, i.e. it is “The Cult of the Amateur.” Instead of competing on the merits, they need social steroids and the grease of smarmy PR.

“Now is Gone”?… the sooner the better.

- Amanda

]]> By: Geoff Livingston http://www.openthedialogue.com/2007/11/book-review-now-is-gone/comment-page-1/#comment-158 Geoff Livingston Mon, 26 Nov 2007 11:58:09 +0000 http://staging.zubrcom.net/openthedialogue/?p=460#comment-158 I'd agree with the criticism. I'm not sure if business types though would be able to get building intelligent blogger pitches versus spamming bloggers. In a similar vein,Jeremy Pepper noted that we wrongly bagged the Nikon blogger program in the book. In June I thought that was right. Today, given the penetration within the blogger community, you'd have to say your comrade Tom was very successful. I'm adding this to the Now Is Gone reviews tab now. Thanks, Chris! I’d agree with the criticism. I’m not sure if business types though would be able to get building intelligent blogger pitches versus spamming bloggers.

In a similar vein,Jeremy Pepper noted that we wrongly bagged the Nikon blogger program in the book. In June I thought that was right. Today, given the penetration within the blogger community, you’d have to say your comrade Tom was very successful.

I’m adding this to the Now Is Gone reviews tab now. Thanks, Chris!

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