“So apparently blogging is dead. Funny, I didn’t get the memo.”April 12th, 2007
I’m lifting the title quote from David Armano’s Twitter feed. He posted that in response to Steve Rubel’s whole-hearted agreement with a Guardian article saying that blogging was just like so totally over. Allow me to enumerate my problems with said article.
1) The writer says the latest Technorati SotB report “undoubtedly” contains some fascinating growth numbers. The use of that word makes me think he saw some news about that report but didn’t actually, you know, read it.
2) He says blogging is a “minority sport.” Unlike the tens of millions that contribute their personal thoughts and anecdotes to national TV and newspaper outlets.
3) Yes, blog growth isn’t happening at quite the clip it has in the past. That’s a fair point, especially compared to the number of TV stations that are created everyday.
And to anyone and everyone who does or might be tempted to agree with the point of this article: I look forward to your shutting down your blog since apparently there’s no future there. The rest of us believe that blogging has power simply because we can do it. We can broadcast our thougths into the world. The good ones will catch on, the bad ones will be ignored or shot down and eventually die. (cough “code of conduct” /cough)
While Rubel does say there’s a “bigger story here than just blogs” I still have fundamental problems with the story’s premise – that the lack of growth signals a lack of power. I’ve often said that web publishing – and especially RSS distribution – means I get to put everyone I read on equal footing. The power a particular blog has is primarily only the power I’ve assigned it as a reader.
So regardless of how much blogs are growing or who says what about what that growth rate means our lives I believe there’s still significant power there in terms of thought leadership and letting the community brainstorm on good ideas and best practices. But what do I know. I’m just a blogger.