myESPN (beta) hits the scene
On Tuesday, Chris was writing about how Paramount could have done a better job with a site relaunch by including RSS and other technologies, just because it would have been a good business decision. In a way, that's a way for Paramount to keep people "coming back" even if it's just to the brand's feed(s) in an RSS reader.
This morning, David Singer pinged me about how ESPN is now in the RSS game, even more than just having various feeds on their site, with the launch of their myESPN (beta, of course). Just like your My Yahoo! allows for news, sports, weather, and other information to be customized, you can create a sports-focused landing page, with a lot of information from ESPN itself. And just like elsewhere, you can also drop your own feeds in, which we learn more about here at the FatMixx blog, written by Sujal, who is the manager of sports engineering at ESPN.com. I'm sure, as Kareem Mayan does, we'll have concerns about how they're doing things, but it's a step in the right direction, especially when most are taking no steps at all. In a way, I can see this being the first big step in Disney/ABC/ESPN putting together its own portal landing page that is fully RSSified and customizable.
More on this later. In the meantime, you can check out what other bloggers are saying through this search at Technorati.
[update] Over on his personal blog, David Singer has posted some really good feedback to the site. And, in really good blog fashion, developer Sujal has already posted a comment thanking him for the feedback. I, too, got a kick out of a visit I got from someone who was using myespn.go.com to read feeds. Kinda cool, in a way-too-meta sorta way.
