« April 2006 | Main | June 2006 »

May 30, 2006

LOTD: May 30

  • The ever-vigilant Paul Holmes points to Bill Bratton's LAPD Blog. Now that's certainly an interesting use.
  • Jeremy Pepper (or J-Pepp as we like to call him 'round these parts) has posted about his nifty new blog design (good job Jeremy Harrington and Josh Hallett!) and what he's thinkin' about when it comes to "experts" on blogging. I can't say I disagree. As someone who is gainfully employed because of my knowledge of blogging and the space in general, I can't say that "expert" is the most solid term to use to describe what I, or anyone else holding a similar position does, whether we like to or not. Part of the reason to not want to be tagged with "expert" in any arena is that it's kind of like that joke about medical school - "what do they call the person who finishes last in the class at med school?" - to which the answer is, of course, "doctor." It's not all about what I read two years ago or did three years ago or whatever, it's about being a part of what's going on on a regular basis and being able to adapt, adopt, and move on to what makes sense for clients, my firm, and myself when the need arises.
  • This bullet is simply here for deep breath purposes. Moving on now
  • Seth Godin is looking for a master calendar. So am I.
  • Keith Jackson is talking about how PRfolk are "portrayed" in film, based on the research of Claire McFarlane, a student in Australia. [Thanks, Chris]

May 26, 2006

Google / MySpace search stats big, but misleading

While I don't at all discount the fact that MySpace's overall traffic will lead to subsequent traffic for pretty much any service integrated into the service's site, I think the figures mentioned in this article by MediaPost's Shankar Gupta, referencing Hitwise data recently published, are slightly misleading, when looked at based purely on numbers.

Let's note what the "default" search is on MySpace's site when a user is logged in, or not. It's "The Web." I'd gladly take a wager that the average MySpace user or visitor is there to search MySpace for people they know, etc., not primarily to search the Web. Sure, the option should be there, but the default is definitely getting more people through to Google than would probably have happened were the radio button switched to "MySpace," IMHO.

People may indeed be interacting with the search results and ads when they click through because a) they find what they want in the MySpace-related search results, or just in the fact that people's behavior can be very peculiar when they end up in a batch of search results rather than what they thought they were going to be searching in the first place. I've got to say that I've clicked the "Search" button no less than a dozen times on MySpace when I meant to look just within that system, without changing the option - have you?

[MP link via MarketingVOX]

May 25, 2006

Wine clubs or drinking buddies?

This afternoon, I caught this article that the Arizona Republic had picked up from the WSJ about online wine purchases. The point of the article was more to let people know about what some random online purchase experiences were like than it was to help people figure out how to buy wine online. That being said, I think there are a few things that are on the cusp of being super helpful for people who not only need some help doing that "online shopping for things I'd like to see in person" thing, one of them being Cork'd, the other being Bottlenotes. Maybe they aren't the coup de grâce that will herald yet another big change in how business is done, but I'd say if 5-10% of the wine marketplace is going to be online (and probably more, quickly) then how people go about their business when it comes to finding wines they enjoy and wineries that cater to the online shopper is going to be just as big of a business.

While Bottlenotes is aspiring to be the "Netflix of wine," as BusinessWeek Online's Justin Hibbard had to say recently, Cork'd is taking the review wines, invite your friends, and conquer approach. They're both very different, with a much more ingrained winery sales listing in the former, and a bigger "Web 2.0" approach for the latter. One is big on getting you involved in order ing through a wine club, something many offliners are familiar with, the other is looking to get people to use tagging, reviews, and linking up to "Drinking Buddies" (I'm tombiro on the system if you're interested) in order to get recommendations for users.

As someone who appreciates wine and enjoys trying things recommended by friends and others, I think that both of these services have something to offer. Bottlenotes has a bit more commercial appeal, and therefore has much more of a direct sales model in order to make money, while Cork'd is working with two inaugural sponsors, Uncrate and A List Apart, to get the business going. While not direct competitors, both are attempting to fill a gap that wineries might not be savvy enough to do on their own. Their usership won't be totally mutually exclusive, as both have advantages that people may want to take part in, but I'm banking that both will definitely play a major role in how online wine shopping grows in the next few years.

LOTD: May 25

I'm not really a fan of lists of links, as I'd rather actually say something with blog postings, but given my slackeritude on this blog here and there, I think it's best if I at least share all the things that are flying through my feed reader and inbox. Given that Mike, Steve and others have been throwing 'em out there, I feel no fear about going into the dark depths ahead.

So here goes nothing.

  • "Apparently, Web 2.0 is a trademark,"writes Dave Winer - Not necessarily shocking, but frankly completely unnecessary and is the reason that most of us who are into the whole blogging scene are frustrated with big business. I mean, c'mon.

  • Stuart Bruce is pointing to The Bivings Report, which sez some interesting things about how the 'net is going to play a part in this year's elections.Probably nothing shocking to most who read here, but as Stuart says, it's "worth a thorough read."

  • Remember when there was a furor over the Nike sneakers which when emblazoned (no pun intended) with a flaming "Air" resembled the Arabic word for "Allah?" Well, something similar has apparently just happened, writes Paul Holmes.

  • Phil Gomes has some great words for how people need to think of stepping up from audio (such as podcasts) to video. Much like the concept of how you make that call as to what needs to go from text (in a blog) to a podcast, audio to video works the same. It's about what you need to get across, and how much of the user's attention you need to snag.

  • Missed this one earlier in the week. Nick Finck is talking about name dropping, a la "blog snobbery," on the Web. Have fun with that one.

May 22, 2006

Putting the PR in PR

In what will surely be the hit of the year when it comes to autographed merchandise, you, too, can get your hands on one Size Large PepperRubel t-shirt, signed by both Steve Rubel and Jeremy Pepper. Head on over to the eBay auction, which has just opened up with a low, low price of $20.00.

May 15, 2006

Da Wiki Code

The Seattle Post-Intelligencer reports Monday that the folks at Wetpaint are working with an author who wrote a book about issues surrounding the Da Vinci Code (not the movie, note) to allow fans of the upcoming film to collaborate and contribute to "theories" about what the code has to offer on a new wiki at secretsbehindthedavincicode.wetpaint.com. Hey, as someone who promotes these types of technology, if this kind of thing is what it takes to get it in front of the masses who might never see a wiki otherwise, then so be it.

[props to Chris Thilk for the post title]

Did you back up your blog today?

Sure, blogging is easy to do and set up, but what would you do should your entire blog vanish in a poof of smoke when someone hacked into it or your server crashed? Well, you'd wish you had gone over to BackupMyBlog and signed up for an account, that's what. For anyone looking for where there is some potential for revenue in the blogging space, I'd say that features like this, if they are priced and marketed properly, have a place.

[via Emily Chang's fantastic eHub]

May 12, 2006

WaMu wants you to sign up online

Alright, alright, I'll stop linking to the Seattle P-I sometime soon. In any case, just read this story from today that reports that Washington Mutual (which we all affectionately refer to as WaMu, of course) will let people completely open a checking account online - no signature required. I'm sure that someone will find fault in this somehow or other, but the point is that there wasn't really a point to opening an account of this nature online, because you had to go through some process of either going into a bank or mailing something in, so the extra step was still there. Now, that's been removed. Wonder if this will serve as a big differentiator to those people that like to get everything done online - it's certainly a barrier to entry that's been brought down.

What are you looking for in your RSS feeds?

This morning, when going through my RSS feeds in FeedDemon, I noticed something that I'm sure I'd seen before but for some reason it struck me a little differently than normal - that some feeds at newspapers had different author information than other publications. Sure, everyone publishes their feeds differently, and everyone uses different content management systems. But it got me thinking, not so much that we need to call for consistency across the board, but that it seemed like no one was really sure what to put in individual entries / articles as far as author information, etc.

For example - the Seattle Times puts the email addresses of the author of each article, but only does so when the article is written by a Times staffer.

seattletimesRSS.gif

On the other hand, newspapers such as the Boston Globe go one step further, publishing the name of the author of the article, whether or not they work for the Associated Press or the Globe.

bostonglobeRSS.gif

The New York Times publishes the name of the article author (in caps - just sayin'), and many of the newspapers in my feed reader don't publish any author information at all. Aside from that, many publications aren't adding any extra tidbits to their feeds - not that I can blame them just yet, as the mainstream isn't into all the del.icio.us linking and such - but I can see that coming. But I'd love to pose the question - is seeing author information, email addresses, or having other "features" available within RSS feeds from publications you read regularly helpful, and is there anything in particular you'd like to see across the board?

May 11, 2006

Video on the web

You don't need Jeff Jarvis sitting next to you for you to figure out that video on the Web is blowing up significantly. Just caught this entry on the Bloglines news site, where they're pointing out that YouTube video will now be seen inline with all of the RSS feeds you subscribe to through the service. Very cool.

May 09, 2006

BloggerCon IV, yo

Well, I know I'll be out in San Fran for BloggerCon IV, howabout you folks?

May 05, 2006

Which would you ditch?

This isn't a meme of the usual fare that you get tagged with, but I'll bite on it anyway. From Fred Wilson's A VC blog, this question from Viral Ventures CEO Jason L. Baptiste:

If you had to abandon one service, never to have it again (gone, deleted, not able to come back on,etc.), which would you get rid of, your Myspace page/friends or your AIM buddylist/screenname?

Without question, my MySpace page.

Podcasting with a ninja

Well, it's Friday, so I'm going to take the opportunity to be a little silly this morning, and provide to you something that I can't imagine how I missed. Then again, knowing the volume of content and ease of production these days, it probably shouldn't be too surprising, because no matter how many RSS feeds you attempt to follow every day, you can't see everything. And here I was thinking I could create Web-omniscience.

In any case, make sure and drop by this video over on YouTube, featuring one installment of the Ask A Ninja series, which lets a ninja answer your questions, in nifty online video, served up by RSS and such. This particular episode has the ninja telling you what a podcast is. Irina would be proud.

May 03, 2006

It's Wiki Wednesday again

You know, it is Wiki Wednesday and all, so if you're in the NYC area, the gig is happening tonight at 7pm at Pipa Tapas Bar. Just sayin'.

Thanks to Matt Mahoney for the heads up. Not sure if I'm going to be able to make it or not...

May 02, 2006

Disruption isn't always a bad thing

In high school, I had this economics teacher, Mr. Masiello, who used the acronym TINSTAAFL so often that it became one of the few dozen things from high school (that were school-related, at least) that I can recall at a moment's notice. Additionally, it's something I think about all the time throughout my work life. If you're not familiar with TINSTAAFL, it stands for "There's no such thing as a free lunch." As much as I try and disprove it, there's always a way, seemingly to prove that it is indeed reality. Such is most certainly the case with what many people like to refer to as "Web 2.0"-ish services, but they should be more properly described as collaborative or "sharative" if you will.

Let's take the wiki as the prime example. Wikipedia and a number of other useful sites have cropped up in recent times and have changed how people use the Web for information and reference, and provide an excellent jumping-off point for finding most items you could possibly looking for. The real value behind a Wikipedia is that there are people spending hours and hours - unpaid hours - filling it with content, links, and other assorted data points. So what's the deal there? You want to use Wikipedia, sure it's "free" for you the user, but if you look at it a little more "whole"-istically, for the service to be successful, the group of us, the users, have to attempt to stay on top of things we know about, as a group, and continually make things happen. Sure, you can freeload and just use it as a reference point, but you've still got to do a little bit of due diligence and put in an effort to make sure where the Wikipedia source has led you is helpful or not. It's by no means the be all, end all, answer guide, as simple as it may be to look at it that way.

If I've led you astray at this point, don't fret. Let's loop back into the point of all this. Earlier today, I caught this post over at Lifehacker about LyricWiki, a free site where people can put up the lyrics to songs they know about, to share for everyone. In case you hadn't noticed, searching for song lyrics on the 'net leaves you awash in popup advertisements, multiple click-throughs to get what you want, and much more. Now while the RIAA (as mentioned in the LH comments section) and other groups might not like that the lyrics are out there, and that this could get hit hard should someone choose to sue for republishing lyrics, I really doubt that someone would come down on a service like this, as long as it didn't try and move to a for-profit status. In fact, the ad-filled sites would be much more likely to get slammed, and I can also see a lot of people being much more interested in seeing what a collaborative site, one they could contribute to, would bring to the table. So for those popup-happy sites, their business now has competition, from a source that they might not have seen coming - the "rank and file."

In a way, the whole "honor system" that's used for everything from charity lollipops on store counters to bringing back the gas can to the local gas station when you run out of fuel on the highway is relevant in a Webspace such as this, and for the most part, people don't think twice about contributing when they have something of value to add. Sure, it's manipulatable, and isn't always perfect, but it's here, and usable. So take a penny lyric, leave a penny lyric.

Email is a tool, use it like one.

If there are words to live by for any of us in the technohappy age, it's these from Dan Bobinski. Thanks to Oskar van Rijswijk for the heads up.