Open The Dialogue

Tara Rogue says she’s sick of two things – one being assumptions related to people who live in East Youdon’tknowwhereyouare, and the second being the “some people will never use xyz” excuse for the creation of things. I’ll second both of those – the first on an editorial level, the second because it’s the same issue I have right now with people who say “But blog abc only gets 500 visitors. How is that a good thing compared to so-and-so magazine?” It’s not about volume, it’s about targeting and quality. Just because half the Internet isn’t going to use a particular application today (or ever) doesn’t mean you shouldn’t create it. Trying to be all things to all people is what has buried some really fantastic projects, don’tchaknow.

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Tags: Marketing

This entry was posted on Wednesday, January 11th, 2006 at 5:57 pm and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.