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	<title>Comments on: Interview pitches, sans pitch</title>
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	<link>http://www.openthedialogue.com/2006/01/interview-pitches-sans-pitch/</link>
	<description>Digital media tools, solutions and strategies from MWW Group</description>
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		<title>By: Chris Thilk</title>
		<link>http://www.openthedialogue.com/2006/01/interview-pitches-sans-pitch/comment-page-1/#comment-39</link>
		<dc:creator>Chris Thilk</dc:creator>
		<pubDate>Thu, 26 Jan 2006 21:25:10 +0000</pubDate>
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		<description>I think the idea of journalists and media outlets latching on to bloggers and their passion and expertise is one that would be a fantastic way to extend the reach of traditional media.  If a blogger is going to be interviewed for a radio show or newspaper he or she will likely write about it on their site and that means increased exposure for the pub/station.  It&#039;s a win for both parties.

There are so many passionate people out there dealing with topics that traditional outlets just can&#039;t because they&#039;re not money makers.  Featuring these people gives them access to that enthusiasm dirt cheap and with a potential for great exposure.  Seems like a no-brainer to me.</description>
		<content:encoded><![CDATA[<p>I think the idea of journalists and media outlets latching on to bloggers and their passion and expertise is one that would be a fantastic way to extend the reach of traditional media.  If a blogger is going to be interviewed for a radio show or newspaper he or she will likely write about it on their site and that means increased exposure for the pub/station.  It&#8217;s a win for both parties.</p>
<p>There are so many passionate people out there dealing with topics that traditional outlets just can&#8217;t because they&#8217;re not money makers.  Featuring these people gives them access to that enthusiasm dirt cheap and with a potential for great exposure.  Seems like a no-brainer to me.</p>
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