Just because they’re 12-17 now…
November 3rd, 2005Author: DialogueMedia
One of the hardest things to convey to those who are skeptical of the digital world is the number of people who are interacting and using these tools on a regular basis. And with various statistics showing low numbers – of overall Internet users – who read or write blogs stalling efforts by companies and other organizations to jump on board, it’s important to really get to the nitty gritty with these numbers. Dave Winer links this morning to a NYTimes item this morning from Tom Zeller, Jr. about what those stats look like when sliced down to those between 12 and 17 years old who are “active online.” Zeller cites a Pew Internet and American Life Project survey that shows that within that demographic, a whopping 57% of individuals “create digital content.”
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Tags: Blogging, Podcasting
