Are online calendars the next big Web service?
November 20th, 2005Author: DialogueMedia
Over the weekend, the Seattle Post-Intelligencer’s John Cook wrote about a Seattle-based firm, Trumba Corp., that had created an online calendar service, Trumba, that allows for people, organizations, or other groups to share personal or event calendars with friends, family, customers, or the public at large. The software syncs with Outlook, and has a number of functionalities to make everyone you need to keep aware of things able to be just that – aware. But something that struck me was Trumba’s VP of marketing saying that he didn’t “think MSN or Yahoo! would view us as a competitor — in fact, I know they wouldn’t. I think they see what we are doing as very complementary.”
But is that really the case? the Yahoo!s, Googles, and MSNs of the world are always out to keep their existing users on their sites for more and more time per day, and a calendarish function would help to do so. And Yahoo!’s purchase of Upcoming.org last month is just a first step in event and calendar management for the portal. So while Trumba’s full functionality might be complementary to what Yahoo! is doing – today – that doesn’t mean that next week won’t have Trumba fighting against the titan, or perhaps becoming part of it.
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Tags: Technology

